Key Takeaways
- • Vista Equity Partners and Quinti Capital have offered to acquire Paris-based adtech company Criteo, according to two sources familiar with the matter cited by Reuters.
- • The offer, submitted last week, valued Criteo at more than a 50% premium to its recent share price.
- • U.S.-listed Criteo shares closed 21.4% higher at $23.17 on Monday, giving the company a market value of about $1.16 billion.
- • Criteo has not yet decided how to respond to the takeover approach, the sources said.
Summary
Following the reports, U.S.-listed shares of Criteo closed 21.4% higher at $23.17 on Monday, implying a market capitalization of about $1.16 billion. The sources added that Criteo, which is based in Paris, has not yet made a decision on how to respond to the approach.
Criteo provides digital advertising and retail media services. The company uses data and artificial intelligence to help brands and retailers target shoppers and drive online sales. The report did not disclose the proposed offer price or the financing structure, and no formal announcement from either bidder or from Criteo was cited.
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