Key Takeaways
- • Oddball, a Falfurrias-backed company, has made its first add-on acquisition with the purchase of Synaptic Era, a Salesforce implementation partner.
- • Synaptic has completed more than 600 Salesforce projects and specializes in public sector work, OmniStudio, and Agentforce implementations.
- • The transaction marks Oddball's first add-on deal since its backing by Falfurrias, a technology, media and telecom (TMT) focused investor.
- • The deal is categorized within the US technology sector by PE Hub, which covered the transaction as a briefing item.
Summary
Falfurrias-backed Oddball has made its first add-on acquisition with the purchase of Synaptic Era, according to PE Hub. The deal is classified as a US technology, media and telecom (TMT) transaction and was reported by PE Hub staff as a brief in the deals section.
Synaptic Era is a Salesforce consulting and implementation firm. According to the report, Synaptic has completed more than 600 Salesforce projects and specializes in three areas: public sector engagements, OmniStudio, and Agentforce work. The primary source does not disclose the purchase price, deal terms, or the financial profile of either company.
The acquisition represents Oddball's first add-on since the platform received backing from Falfurrias. Add-on transactions of this type typically expand a platform company's service capabilities and client base within a specific software ecosystem, though the primary source does not characterize the strategic rationale beyond the Salesforce focus of the target.
Synaptic Era is a Salesforce consulting and implementation firm. According to the report, Synaptic has completed more than 600 Salesforce projects and specializes in three areas: public sector engagements, OmniStudio, and Agentforce work. The primary source does not disclose the purchase price, deal terms, or the financial profile of either company.
The acquisition represents Oddball's first add-on since the platform received backing from Falfurrias. Add-on transactions of this type typically expand a platform company's service capabilities and client base within a specific software ecosystem, though the primary source does not characterize the strategic rationale beyond the Salesforce focus of the target.
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